About Us

WINE REBELLION is the concept that we need to rebel against the standard perception of wine and wine consumers.

We feel that wine is an art, a passion of the winemakers, that should be appreciated by the masses. Together, we want to breakdown misconceptions of the wine industry. What you look like, how much money you make, where you live, your wine knowledge… should not matter. If you love wine or are interested in knowing more you should be able to do so. Lets change this from exclusive to inclusive.

Wine Rebellion operates as the wine industries most trusted event management and marketing support agency. We specialize in small  to medium sized wineries to augment their day to day sales with on and off site event management. In addition to that we provide full service marketing resources.

We love our customers and welcome your feedback and suggestions. Use our Contact Us page to tell us what we’re doing right or what we can improve on.

Managing Partners
Matthew McPherson – Co-Founder/President
Jennifer Beach – Co-Founder/Director of Hospitality


Paul Doyle
Emily Kelly
John LaBare
Lori McPherson
Dreu Murin
Chris Ortiz
Alicia Roberts
Dan Roberts
Tony Salas
Jack VanOverloop